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March/April 2015


Finding people suited to scrap processing work is a constant struggle, recyclers say. If your recruitment and retention strategies are falling short, these ideas might help.
 

By Michael McAuliffe

North, South, East, and West: Where is the scrapyard labor pool the best? Not here, say recyclers in nearly every region of the United States. Finding and retaining qualified workers is a constant fight. Owners and managers say the obstacles they face—competition from other industries for both specialists and unskilled workers, an education system that is not producing enough workers with both technical and “soft” skills, and younger workers who seem to have a different attitude toward the workplace than their parents and grandparents—leave them constantly seeking new ways to identify people who have the attitude, aptitude, and adaptability needed to work in a scrap recycling facility.

This industry is not alone in its complaints. The Manpower Group (Milwaukee), which connects companies to prospective employees, provides some stark numbers. In its ninth annual Talent Shortage Survey, the company found that 40 percent of U.S. employers it surveyed last year reported having difficulty filling open jobs. The survey, for which Manpower interviewed more than 37,000 employers in the United States and 41 other countries and territories, revealed the biggest shortages were in the skilled trades, engineers, and technicians in production, operations, maintenance, and other roles.


Facing that employment landscape, scrap recyclers are attacking the problem with a range of approaches, from the common to the more unusual.
 

Work Force Weaknesses

Commercial driving skills seem to be most in demand in the scrap industry today, as well as experience with common scrap handling equipment. The toughest hiring task for Far West Recycling (Portland, Ore.), for example, is to find new maintenance workers and mechanics, says Keith Ristau, president and CEO. “With the job market tightening all the time, it’s just getting tougher and tougher.” Operators of forklifts and front-end loaders are getting more difficult to find as well, he says.

The more than 75 workers at Tri-State Iron & Metal Co. (Texarkana, Ark.) need heavy equipment maintenance and operations skills, says company president Howard Glick. The work has become much more technical due to sophisticated computer controls and processes, he points out. “Running a modern shredding plant and nonferrous sorting operation requires a work force that understands how to optimize the equipment it operates to yield maximum output and quality.”


Most of those interviewed say they’re not looking for a specific technical skill set, however, so much as a set of qualities that would make someone a good candidate for scrap processing work. Rose Mock, president of Allied Scrap Processors (Lakeland, Fla.), says the ideal employee for her 21-person yard has to have good communication skills, has to like people, has to be able to handle a variety of tasks on any given day, and doesn’t mind getting dirty. “They have to like the environment,” she says. “You know, it’s dirty, it’s loud, it’s different—it’s not a widget-making job.”

Robert Toth, human resources and safety manager at Metalico Annaco (Akron, Ohio), describes in detail what characteristics his company is seeking. “For general laborers, we look for people who have a [high school] diploma … have the physical qualifications and are free from any illegal substance use or abuse, have stamina and [the] ability to do manual labor, have good manual dexterity and good hand-eye coordination, enjoy working with their hands, enjoy working outdoors, have a fairly high degree of mechanical aptitude, have good critical thinking skills, can see the big picture and possess the ability to see a job through to completion, [and] have at least basic knowledge of ferrous and nonferrous metals. Ideally, they will have had some scrap sorting experience [and] are able to interact well with customers, co-workers, and superiors.” Most of all, Toth says, “I look for people who want to work, not just those who need to work; people who are career-minded, [who] want to grow, yet are not opposed to starting at the bottom and learning the business from the ground up.”


At the supervisory and management level, Toth says, “knowledge, skill, ability, and experience are very important criteria.” Metalico Annaco expects these candidates to have at least an associate’s degree, and “business savvy is a must,” he adds. “Versatility and adaptability are more important than a 4.0 [grade point average]. We need people who can effortlessly, genuinely communicate with customers, prospective customers, employees, managers, and CEOs. People who can and want to provide service beyond the customers’ expectations, ‘can-do’ people, not those who sit around waiting to be told what to do.”

Working in the scrap industry requires a broad depth of intellect, adds William Cook, human resources, safety, and environmental manager at Skagit River Steel & Recycling (Burlington, Wash.), as evidenced by the need to be able to identify different grades of metals. “You have to be pretty bright; you have to be pretty sharp; and you have to deal with people,” he says. Mark Lewon, president of Utah Metal Works (Salt Lake City), agrees. He’d rather train new workers on scrapyard equipment and processes, he says. What he really wants is “people who can think.”


Mock and Cook say it’s difficult to find workers with those skills, and the research supports their observations. In Manpower Group’s survey, employers said they struggle to fill jobs because so many candidates lack what are called “soft skills.” Those skills include creative problem-solving, critical thinking, and being able to work well in a team, says Sean Lynch, legislative and public affairs manager for the Association for Career and Technical Education (Alexandria, Va.). “Employers report consistently [that] entry-level employees, they just don’t have the skills,” Lynch says.

Beyond the skills gap, there’s an attitude gap, many say. Greg Brown, owner of Raleigh Metal Recycling and two other scrapyards in North Carolina, as well as the Benlee trailer manufacturing company in Romulus, Mich., says he has worked in a range of industries across his career, from lighting to automobile and monorail systems to high-end residential construction and renovation. Today, Brown sees a major division in the U.S. labor force: “Some people are too highly skilled, and some people just don’t want to work hard.”


Many younger people fit in both categories, Toth says. “They’re highly educated, for the most part, and many don’t want to do manual labor,” he says. “If they didn’t learn it in a college classroom, if they didn’t learn it in a book, they don’t want to do it.”

Among the places Toth has gone looking for employees are high school shop classes. “You can snag one or two [hires] occasionally,” he says, but it has not always panned out. Their initial reaction is positive, he says, then reality sets in. They find the work is hard and, at times, dirty, and they don’t want to do it. Cook says younger people exhibit “a sense of entitlement, you know, and their skills don’t meet what their expectations are.”


Lewon echoes those sentiments. Young people are most interested in working in communications or in the video game industry, he says, because that’s what they’ve learned to do really well. “If your job description does not match those, it’s going to be a lot harder to fill it.”

Competition from other industries has been a problem as well. The U.S. automotive industry has come back strongly from the recession, with carmakers adding more than 27,900 jobs in 2014 alone, according to Center for Automotive Research (Ann Arbor, Mich.) data. The group estimates the industry will add another 46,000 jobs by 2018, not to mention the many related jobs with parts makers and other affiliated industries. Many of those plants are in northeastern Ohio, Toth says, and as those employers hire more unskilled workers and pay higher hourly rates, they are competing with Metalico Annaco. In the auto industry, “it’s factory work, but it’s indoors,” he points out on a late-January day that began with the temperature in Akron below zero.


The labor market for truck drivers is particularly tight, recyclers say. The recovering economy has led to more materials being moved around the country, says Randy Goodman, former senior vice president of nonferrous and general manager of the Louisville facility of Freedom Metals (Louisville, Ky.). “When you’re dealing with trucks,” he says, “you’re dealing with every other industry.”

Competition for Class 8 truck drivers—those who drive the heaviest vehicles, such as dump trucks and tractor trailers—has led Brown to boost his truckers’ pay, purchase new trucks, and have the trucks professionally detailed regularly. It’s too early to tell, however, whether these efforts are working to attract and retain drivers, he says.
 

Recruitment Strategies

One hiring approach many of these firms share is their use of temporary employees. The U.S. temporary employee work force has grown from roughly 1.9 million in 2009 to 2.8 million in 2014, according to a report from consulting firm G. Palmer & Associates (Newport Beach, Calif.), based on data from the U.S. Bureau of Labor Statistics (Washington, D.C.). Even though temps are only about 2 percent of the labor market, roughly 10 percent of all new jobs reported since the economic recovery began have been at temp agencies, says Greg Palmer, the firm’s founder.

Ristau estimates that 75 to 80 percent of Far West Recycling’s workers started as temporary employees. “It gives both parties [the employer and the employee] time to see if it’s a good fit before going through the whole hiring and onboarding process,” he says. Skagit River’s Cook says the temp-to-perm hiring approach has given the company “our best rate of success.” The temp agency takes the job of verifying each candidate’s work history out of his company’s hands, he explains, and this approach gives the company time to see if the worker will pan out.


SA Recycling (Orange, Calif.) also likes the tryout period it gets when it uses temporary workers to fill entry-level positions at its 56 facilities, says Skip White, corporate human resources generalist. Typically, after three months, SA puts those workers on the payroll as full-time employees. “By using the agency’s training and background vetting, SA is able to [bring on] employees who are already familiar with our work environment and who have demonstrated interest in a long-term relationship with SA,” he says.

When searching for management personnel, Metalico Annaco has occasionally employed recruiters, Toth says, though he describes them as “a little pricey.” Sometimes the company has no choice, however, because some prospective employees don’t want their current employer to know they are looking for a new job, he says.


Many of these recyclers also say they use state employment offices to find workers. Far West did so for the first time in late 2014. “It’s too early to tell whether that’s going to work or not,” Ristau said in a Jan. 30 interview. SA Recycling asks local workforce investment boards for referrals, primarily in California, and it posts open positions to the state job boards in California, Nevada, Arizona, and Texas, White says. Skagit River lists its openings with its state unemployment office as well.

In addition to those more common recruiting approaches, these recyclers had some more novel ways of finding workers:


Solicit referrals from current employees.
A “Friends and Family Program” has been a real hit with the nearly 100 workers his companies employ, Brown says. Under the five-year-old program, if a current employee refers someone whom the company hires, and the new employee stays for at least six months, the employee who made the referral receives $600.

Brown says he can’t remember where the idea for the program came from, but it has resulted in about a dozen new employees, including eight at Raleigh Metal Recycling. “We think that’s probably been one of the better ideas we’ve had,” he says. Temporary employment agencies have provided a larger number of workers to the company in that time period, he adds, but the quality of the employee hired through “Friends and Family” has been better.

Reach out to veterans’ groups. SA has a substantial number of workers who are Army, Navy, and Marine Corps veterans. The company is not a federal contractor, White points out, so it’s under no obligation to give veterans a preference in hiring, but it likes to recognize their contributions to the country. Veterans have skills other candidates might not possess, such as being able to think critically and work in a team, White says, and they will have dealt with diverse groups of people during their military service. “We find veterans, especially those with logistics backgrounds, to be very good employees with us,” he says.

Look at pay and benefits. Mock believes that to draw good employees, benefits are as important as paying good wages. Allied Scrap offers its workers medical benefits and vacation time, she says. In its effort to attract and keep good workers, Skagit River’s minimum wage is $15 an hour, Cook says, and the company provides full medical and retirement benefits and a scholarship program for workers’ children.

Think of all company marketing as recruitment marketing. “Curiously, our largest number of unsolicited applications come from our 1-800-GOT-SCRAP number,” SA’s White says. “It is common, especially for commercial drivers, for an applicant to see our number on the side of our vehicles and call for employment opportunities.” Cook says some people simply drop by the Skagit River office looking for a job.

Connect with those in higher ed. Toth has looked at community colleges and technical schools for potential Metalico Annaco employees who have engineering skills, and “I’ve had some luck with that,” he says. SA’s openings for higher skilled positions are posted to the job boards at colleges and universities, White says.

Building longer-term relationships with educators could prove valuable for meeting future work force needs, Lynch says. In advanced manufacturing—a field with occupations that include machinists, production supervisors, and engineers—education and developing an information campaign about the industry’s labor force needs can help establish a pipeline of talent, Lynch says. The local resources have to be sufficient so that technical education, including at community colleges, can take place, he acknowledges, but it’s just as important that students learn what jobs are out there. “The jobs have changed,” Lynch says. “Mom and Dad don’t even know what’s going on in an advanced manufacturing facility, so they can’t even talk about it with their kids” to give them ideas for future careers.


Despite his misgivings about the current labor pool, Toth still is optimistic. “I believe that the new generation of workers—with some guidance—possesses the potential to do great things in our industry,” he says. “Their way may be a little different than ours, but it’s possibly more exciting. That may be not so bad because in today’s economy there are only two types of companies—those that are changing, and those that are closed.”
 

Michael McAuliffe is a freelance writer based in Greenbelt, Md.

The Scrapyard Apprentice

The U.S. Department of Labor (Washington, D.C.) has invested $2 billion over the past four years with community colleges around the country to increase apprenticeship programs, says Jason Kuruvilla, a spokesman for the department. Targeted industries include high tech, health care, information technology, and advanced manufacturing. Some scrap recycling jobs—including machinist, electrician, welder, and crane operator—may fit within the scope of advanced manufacturing, Kuruvilla says.

One company or a group of companies can develop an apprenticeship program for a specific job. The program must offer both structured on-the-job training and additional off-site training, such as at a technical school or community college. The apprentices are guaranteed wage increases as they gain skills, and the program must result in their receiving an occupational credential that’s recognized nationwide as a qualification for the job for which they were an apprentice.


“One of the challenges we’re facing is [that] a lot of employers don’t realize apprenticeship is an option,” he says. The Department of Labor has teams in every state that can help employers bring on apprentices. For more information, visit www.dol.gov/apprenticeship.

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