ReMA Recognized for Excellence in Membership, Rebranding

 

(March 13, 2025- Washington D.C.) – The Recycled Materials Association (ReMA) is pleased to announce that Vice President of Membership Brianna Gianti today received a 2025 Association Trailblazer Award as part of the Salute to Association Excellence celebration hosted by Association TRENDS and CEO Update. In addition, ReMA this week received a 2025 American Advertising Award from the American Advertising Federation (AAF) for its rebranding from the Institute for Scrap Recycling Industries (ISRI) to ReMA.

 

Since Gianti joined ReMA in 2019, she has been a driving force in growing association membership by 39 percent, with the number of new members increasing by more than 200 percent. She has implemented several new initiatives, including digital innovations for membership sales and a new program called “ReMA on the Road” that involves the membership team to traveling around the country to connect with member companies in their own communities.

 

“Brianna’s energy, ideas and unflagging pursuit of membership growth has been incredibly important to our success,” said ReMA President Robin Wiener. “We’re very proud of her – she is a true trailblazer.”

 

The award for ReMA’s rebranding work with Maslansky + Partners was presented at the AAF D.C. regional awards, honoring advertising and multimedia creative projects from a wide range of corporate and non-profit organizations.

 

“Our journey with Maslansky + Partners began in 2012 with an on-stage focus group at our Convention in Las Vegas. We are so grateful for their creativity and commitment to helping us transform our language and brand identity – while remaining true to who we are as an industry and member organization,” Wiener said.

 

For more information contact: Rachel Bookman rbookman@recycledmaterials.org