Plastic
Recycling Comes of Age
Plastic
recycling is becoming big business, giving scrap processors a prime
opportunity to enter the postconsumer recycling loop. ISRIs first
Plastics Roundtable gave attendees essential information to help them
adopt this new commodity.
ISRI
President David Serls, Colonial Metals Co. (Columbia, Pa.) and L. Lavetan
and Sons Inc. (York, Pa.), opened the program by noting that the large
turnout was an affirmation of ReMA's commitment to providing
forward-looking programs and services, not only for members but "for
all parties involved in the recycling community." He called the
gathering a "historic event" and said that ReMA is considering
establishing a plastic committee with full standing in the organization.
ISRI currently has an ad hoc plastic committee under the chairmanship of
Marty Forman.
One
theme ran through the roundtable speakers' presentations: Provide quality,
value, and consistency. While certain market problems were also
highlighted, speakers noted that the plastic industry is dedicated to
making plastic recycling a viable, profit-making endeavor for collectors
and processors alike.
Reclaiming
Postconsumer Plastics
The
roundtable lead-off speaker, Dennis Sabourin, vice president of Wellman
Inc. (Shrewsbury, N.J.), stressed that the plastic industry "is
committed to recycling." His company, for example, processed more
than 100 million pounds of postconsumer polyethylene terephthalate (PET)
bottles last year, he said.
In
examining the recycling of postconsumer plastics in the context of the
solid waste crisis--due to dwindling landfill capacity--in the United
States, Sabourin noted that while plastics account for only 7 percent of
the municipal solid waste (MSW) stream by weight, volume estimates range
from 18 percent to 30 percent. In addition, he pointed out, packaging
makes up about 30 percent of the total annual MSW (close to 43 million
tons), with plastics representing 13 percent of that packaging segment
(approximately 7 million tons). Furthermore, 24 percent of those 7 million
tons are plastic bottles, Sabourin said, of which approximately 500,000
tons are assumed to be high-density polyethylene (HDPE) and approximately
442,000 tons are PET.
All
of Wellman's raw materials are generated from recycled feedstock and,
according to Sabourin, the company has the capacity to use twice the
amount of scrap PET bottles it is currently purchasing. The company's
problem is not one of developing
end-use markets, its the development of collection and sorting
systems for the removal of plastics from MSW," Sabourin said.
Wellman's
response has been to expand its raw material outreach beyond states with
mandatory container deposit laws. Sabourin called curbside collection
"the wave of the future" and believes it will grow in
popularity. His company recently entered into a partnership with
Browning-Ferris Industries (BFI) under which the waste company will
collect plastics at curbside and sell them to Wellman. BFI will expand its
efforts to provide industrial scrap plastics as well, Sabourin stated.
Wellman
also has arranged to purchase plastics recovered from the waste stream by
New England CRInc. (North Billerica, Mass.), according to Sabourin. The
company markets and operates the Bezner sorting system for mixed
recyclables and, through a new enterprise, will contract with government
entities to build and operate material recovery facilities.
He
concluded by asserting that plastic recycling must have a sound economic
foundation in order to survive and should not rely on any subsidies. Its
future, he said, is in the hands of end users of recyclables, who must be
supplied quality materials in order to return value to the community and
ensure continuous markets.
(Wellman
operates a "Plastic Hot Line," 800/542-7780.)
Providing
the Industrial Perspective
Richard
S. Bezark, president of New Extrusions and Fabricating Inc. (Northbrook,
M.), spoke on the reuse of industrial scrap plastics, which his company
will process "in excess of 10 to 15 million pounds" this year.
The majority of this is consumed in vinyl floor covering products, Bezark
said, noting that the company also compounds and sells reclaimed resins to
other plastic manufacturers and commodity brokers.
In
the late 1970s, he said, the company, a manufacturer of custom plastic
products and compounds since the early 1940s, recognized the need for cost
control in using petroleum-derived raw material and sought lower-cost
alternatives to flexible and rigid polyvinyl chloride. One of those
alternatives is scrap plastics, and today the company uses advanced
reprocessing equipment to handle a range of industrial scrap materials.
Bezark
outlined industrial plastic recycling in five processing steps: 1.
separation by resin type and color; 2. cleaning (if necessary); 3.
grinding and/or cutting; 4. reprocessing through a compounding device to
achieve desired properties; and 5. pelletizing the compound for easier
handling. At this point, the material is ready for manufacturing or
resale.
In
order for the plastic industry to best deal with the challenges of
postconsumer plastics and landfilling, Bezark noted, new applications for
the use of recycled postconsumer plastics must be created. As more
manufacturers investigate the use of and begin using industrial scrap
plastics, he said, new markets will develop and scrap quantities and
prices will rise. However, he conceded, there still exists a bias toward
using 100-percent virgin resins instead of reprocessed plastics.
"Attitudes are improving," Bezark concluded, "but we still
have a long way to go."
Relying
on Thermoplastic Markets
Richard
W. Kaskel Jr., marketing manager of GE Plastics (Troy, Mich.), presented a
"markets first" approach to the recycling of engineered
thermoplastics, which are typically used in durable goods.
Kaskel
stated that plastic recycling follows the same principles that determine
whether any material is economically worthwhile to reclaim: its value in
relation to market price and cost of the reclaimed material; its disposal
accessibility; and scrap volumes. These variables are
"interdependent," he said, with all three necessary for a
"realistic" recycling system to be implemented.
Kaskel
noted that GE is engaged in a marketing pull strategy that analyzes
the potential for recycled thermoplastics, thus "ensuring the best
chance of making a profit" when reclaiming a material.
"But," he qualified, "favorable economics must exist to
cover the costs of developing new technologies required for the recycling
of engineered thermoplastics."
GE
has learned that recycling is more than input, value-add, and output,
Kaskel said. A closer examination has revealed that by first identifying
markets, or material requirements, products can be developed to meet a
prescribed need. As an example, Kaskel said that the automotive
aftermarket requires thermoplastics, but the market is reluctant to pay
for tight material specifications. To take advantage of this opportunity,
GE has developed special resins from a combination of feedstock sources to
meet performance standards, presumably at a reduced cost to end users.
This same strategy, according to Kaskel, has been successful in developing
secondary markets within the electrical, extrusion, consumer equipment,
and automotive industries.
Kaskel
admitted that this approach will not eliminate landfilling of all
engineered thermoplastics, but he believes it can significantly reduce the
odds of those materials entering the MSW stream. He noted that GE Plastics
is pioneering "environmental marketing" for engineering
thermoplastics, which encompasses:
Design
for Recycling;
materials
compatibility analyses;
new
materials-forming processes for commingled engineered thermoplastics;
application
development; and
market
development.
Recycling
Plastics in Autos
Design
for Recycling was also highlighted by Martin D. Drigotas, senior
development programs manager for E. I. du Pont de Nemours & Co.
(Wilmington, Del.). Drigotas's remarks centered on what he termed
"automotive materials management" and creating "a plan to
manage this opportunity--or problem--depending on your perspective."
With sales of $3 billion to the automotive industry in 1989, Du Pont is a
significant supplier to the industry, Drigotas said, and is thus
interested in promoting plastic auto scrap disposal and recycling.
Drigotas
also discussed what to do with auto shredder fluff, noting that
recycling thermoplastics offers real hope for a partial solution to the
shredder fluff issue." Fluff can be minimized, he said, by first
separating out the usable materials, reprocessing them, and selling them
back into secondary markets, a process Du Pont has in place today. The
company's labs, he explained, have ground up thermoplastic auto parts such
as bumpers, remelted them, and made them into " first-quality plastic
parts."
Drigotas
also reviewed plastic packaging and suggested that efforts in dealing with
the problems of packaging waste disposal might also offer clues in dealing
with durable goods. Joint industry cooperation, such as Du Pont's 1989
joint venture with Waste Management Inc. and the establishment of the
Council for Solid Waste Solutions, will be necessary between groups with
different areas of expertise, he said.
Du
Pont, which focuses its plastic recycling efforts on the post-use
automotive market, recognizes that, as a material supplier, it cannot
answer the automotive recycling challenge alone, Drigotas said. Rather, he
asserted, automakers, parts suppliers, dismantlers, landfill operators,
and consumers must work together to make vehicles "economically
recoverable after their initial use." He identified the elements
required for successful automobile recycling as: materials and parts
identification; Design for Recycling; design for dismantling; and
appropriate and profitable reuse of recovered materials.
Drigotas
also expressed concern about some legislative actions being taken to curb
plastic use. In 1989, he noted, 350 bins were introduced in various state
legislatures that would ban the use of plastics-in some consumer products.
He expects similar measures to be introduced regarding durable plastics in
the next few years, and predicted that the auto industry "has a good
chance of being the next plastics waste battleground after
packaging."
Although
industry problems do exist, Drigotas concluded that plastic recycling
opens up new opportunities for entrepreneurs and existing recyclers to
expand their businesses and promote growth. He said that development costs
must be shared by many partners but that the efforts will be "amply
rewarded with time."
Creating
a Closed-Loop system
Terrance
G. Mohoruk, manager of vinyl recycling for BFGoodrich (Cleveland), spoke
on the need to establish an infrastructure for the recapture of scrap
vinyl. BFGoodrich aims to join businesses together to achieve a
"closed-loop" system of plastic reclamation and reuse, he said.
Mohoruk
focused on industrial vinyl scrap streams, which comprise a
9-billion-pound-per-year market, paying special attention to vinyl scrap
generated by wire and cable choppers. He estimated that domestic wire and
cable choppers generate 750 million pounds of plastics annually, of which
50 percent is believed to be vinyl. This represents a valuable resource,
he remarked, but ongoing sources of quality plastic scrap are needed.
"I'm real good at selling a truckload of virgin resin, " he
conceded, "but I don't know how to get scrap back."
BFGoodrich
plans to reclaim 200 to 300 million pounds annually of plastic scrap from
wire and cable, he said, noting that technology exists to extrude wire
with 100-percent recycled vinyl plastics.
BFGoodrich
is also looking for other sources of vinyl, Mohoruk said, and ReMA members
can play an important part in developing continuous sources of supply.
"I'm not sure about the bottle business for most," he offered,
"but there area lot of other plastics to get involved with." He
recommended that companies specialize in certain plastic scrap.
"Think about what is in your neighborhood, state, or region
first," he advised. "Think also about how to influence your
municipality to fund recycling programs that allow private companies to
get involved."
In
a step toward joint ventures, BFGoodrich has instituted a mutual venture
program to encourage recycling vinyl as a business opportunity. Mohoruk
foresees the day when scrap plastics are as successfully recycled as
all-aluminum beverage cans. However, he cautioned, scrap plastics will
have to pass strict specifications and performance standards just as
aluminum cans do. If successful, Mohoruk predicted a
70-billion-pound-per-year market for 6 4 prime" resins by 2000, with
no distinction between virgin and reprocessed scrap. "All the value will go into the sale of that regenerated plastic," he
predicted, providing the incentive for scrap processors to link up with
resin producers to close the recycling loop.
Exploring
End Uses Through McRecycle
Jeffrey
P. Lawlor, general manager of Haljohn Marketing and Public Relations
(Austin, Texas), spoke about McDonald's Corp.'s McRecycle program,
which encompasses the collection and reprocessing of used polystyrene (PS)
containers and the company's $100-million commitment to purchase products
made from recycled materials. These products will be used, Lawlor said, in
the construction of new restaurants, in the remodeling of old ones, for
packaging materials, and for restaurant supplies. "We'll be using
insulation, landscape timbers, tabletops, countertops, waste containers,
roofing and wallboard, and much more that is recycled material," he
said. Lawlor noted that "an end-user marketplace needs to be
well-established before any recycling program can be successful," and
McDonald's believes its McRecycle program will allow it to be a
significant end-use market for recycled plastics.
Lawlor
urged ReMA members to establish plastic recycling operations and to help
prevent local and state governments from taking on "ban plastic"
mentalities. McDonald's has fought 500 bans on plastics, he said. On a
more positive note, Lawlor remarked that the passage of mandatory plastic
labeling or coding requirements, found in approximately 25 states, will
make plastic separation easier and, thus, less costly to scrap processors.
Lawlor
urged plastic manufacturers and recyclers to develop rapport with local
McDonald's officials, using the company as a sales outlet as well as a
source of raw materials. There are about 65 McDonald's administrative
offices around the country and approximately 40 employ an environmental
affairs coordinator who can answer questions and concerns regarding PS
foam recycling.
(Information
about McDonald's McRecycle program can be obtained by calling
800/453-1000.)
The
Season for Plastic Recycling
As
comoderator Marty Forman pointed out, "The time for wholesale
landfilling of plastic scrap in this country is past." He reminded
scrap industry members that they are in the right place at the right time
with "absolutely the right skills and experience" to address
solid waste problems--and turn them into recycling opportunities.
"Perhaps the most important thing to note," he said, "is
that plastic scrap is not waste at all, it's just another commodity."
Borrowing
from Ecclesiastes, Forman concluded: To every thing there is a season, but
"what is the season for plastic recycling? It's early spring. What
time is it? It's time for planting. What's the weather forecast? Hot.
What's the harvest going to be like? Rich."
[SIDEBAR]
Eliminating
Contamination Is Vital to Success
Quality
control of plastic scrap is one of the keys to plastic recycling,
according to speakers at ISRIs first Plastics Seminar, which
immediately preceded the roundtable.
Unlike
the metal and paper recycling industries, in which some contamination may
reduce scrap value but can often tolerated, in the scrap plastic
business, said David J. Kaplan, Maine Plastics Inc. (North Chicago,
Ill.), a little contamination is like being a little bit
pregnant. In fact, according to one of the seminars moderators,
Marty Forman, a load of 10,000 bottles made of one type of plastic could
be made worthless by the inclusion of just 1 bottle made of another
plastic.
Because
of this potential for problems, Forman added, many plastic scrap
processors and consumers will buy only whole plastic scrap. Although baled
plastics are acceptable, he said, its difficult to assure the quality
of flaked or ground plastics.
Identifying
different types of plastics may be aided by recent developments of
automated systems that sort materials through the use of reflector light
and X rays, according to Michael M. Fisher, Council for Solid Waste
Solutions (Washington, D.C.). However, said Gary Thompson, MA Industries
Inc. (Peachtree City, Ga.), while such automated systems look
promising, personal inspection is still necessary.
Also
speaking at the seminar were the following:
Comoderator
Larry Sax, who suggested that, to offset processing costs and low values,
scrap processors should charge a tipping fee based on avoided
landfill costs to handle postconsumer plastics;
Gail
Mason, Peltz Corp. (Milwaukee), who discussed strategies for working with
municipalities on plastics, noting that handling plastics puts you in a
position to handle municipalities other needs;
Thomas
M. Mulligan, Superwood International Ltd. (Wicklow, Ireland), who
described his companys process for manufacturing plastic lumber
and declared, it should be the goal of every processor to make its own
products; and
Plastic
Recycling Comes of Age
Plastic
recycling is becoming big business, giving scrap processors a prime
opportunity to enter the postconsumer recycling loop. ISRIs first
Plastics Roundtable gave attendees essential information to help them
adopt this new commodity.
ISRI
President David Serls, Colonial Metals Co. (Columbia, Pa.) and L. Lavetan
and Sons Inc. (York, Pa.), opened the program by noting that the large
turnout was an affirmation of ReMA's commitment to providing
forward-looking programs and services, not only for members but "for
all parties involved in the recycling community." He called the
gathering a "historic event" and said that ReMA is considering
establishing a plastic committee with full standing in the organization.
ISRI currently has an ad hoc plastic committee under the chairmanship of
Marty Forman.
One
theme ran through the roundtable speakers' presentations: Provide quality,
value, and consistency. While certain market problems were also
highlighted, speakers noted that the plastic industry is dedicated to
making plastic recycling a viable, profit-making endeavor for collectors
and processors alike.
Reclaiming
Postconsumer Plastics
The
roundtable lead-off speaker, Dennis Sabourin, vice president of Wellman
Inc. (Shrewsbury, N.J.), stressed that the plastic industry "is
committed to recycling." His company, for example, processed more
than 100 million pounds of postconsumer polyethylene terephthalate (PET)
bottles last year, he said.
In
examining the recycling of postconsumer plastics in the context of the
solid waste crisis--due to dwindling landfill capacity--in the United
States, Sabourin noted that while plastics account for only 7 percent of
the municipal solid waste (MSW) stream by weight, volume estimates range
from 18 percent to 30 percent. In addition, he pointed out, packaging
makes up about 30 percent of the total annual MSW (close to 43 million
tons), with plastics representing 13 percent of that packaging segment
(approximately 7 million tons). Furthermore, 24 percent of those 7 million
tons are plastic bottles, Sabourin said, of which approximately 500,000
tons are assumed to be high-density polyethylene (HDPE) and approximately
442,000 tons are PET.
All
of Wellman's raw materials are generated from recycled feedstock and,
according to Sabourin, the company has the capacity to use twice the
amount of scrap PET bottles it is currently purchasing. The company's
problem is not one of developing
end-use markets, its the development of collection and sorting
systems for the removal of plastics from MSW," Sabourin said.
Wellman's
response has been to expand its raw material outreach beyond states with
mandatory container deposit laws. Sabourin called curbside collection
"the wave of the future" and believes it will grow in
popularity. His company recently entered into a partnership with
Browning-Ferris Industries (BFI) under which the waste company will
collect plastics at curbside and sell them to Wellman. BFI will expand its
efforts to provide industrial scrap plastics as well, Sabourin stated.
Wellman
also has arranged to purchase plastics recovered from the waste stream by
New England CRInc. (North Billerica, Mass.), according to Sabourin. The
company markets and operates the Bezner sorting system for mixed
recyclables and, through a new enterprise, will contract with government
entities to build and operate material recovery facilities.
He
concluded by asserting that plastic recycling must have a sound economic
foundation in order to survive and should not rely on any subsidies. Its
future, he said, is in the hands of end users of recyclables, who must be
supplied quality materials in order to return value to the community and
ensure continuous markets.
(Wellman
operates a "Plastic Hot Line," 800/542-7780.)
Providing
the Industrial Perspective
Richard
S. Bezark, president of New Extrusions and Fabricating Inc. (Northbrook,
M.), spoke on the reuse of industrial scrap plastics, which his company
will process "in excess of 10 to 15 million pounds" this year.
The majority of this is consumed in vinyl floor covering products, Bezark
said, noting that the company also compounds and sells reclaimed resins to
other plastic manufacturers and commodity brokers.
In
the late 1970s, he said, the company, a manufacturer of custom plastic
products and compounds since the early 1940s, recognized the need for cost
control in using petroleum-derived raw material and sought lower-cost
alternatives to flexible and rigid polyvinyl chloride. One of those
alternatives is scrap plastics, and today the company uses advanced
reprocessing equipment to handle a range of industrial scrap materials.
Bezark
outlined industrial plastic recycling in five processing steps: 1.
separation by resin type and color; 2. cleaning (if necessary); 3.
grinding and/or cutting; 4. reprocessing through a compounding device to
achieve desired properties; and 5. pelletizing the compound for easier
handling. At this point, the material is ready for manufacturing or
resale.
In
order for the plastic industry to best deal with the challenges of
postconsumer plastics and landfilling, Bezark noted, new applications for
the use of recycled postconsumer plastics must be created. As more
manufacturers investigate the use of and begin using industrial scrap
plastics, he said, new markets will develop and scrap quantities and
prices will rise. However, he conceded, there still exists a bias toward
using 100-percent virgin resins instead of reprocessed plastics.
"Attitudes are improving," Bezark concluded, "but we still
have a long way to go."
Relying
on Thermoplastic Markets
Richard
W. Kaskel Jr., marketing manager of GE Plastics (Troy, Mich.), presented a
"markets first" approach to the recycling of engineered
thermoplastics, which are typically used in durable goods.
Kaskel
stated that plastic recycling follows the same principles that determine
whether any material is economically worthwhile to reclaim: its value in
relation to market price and cost of the reclaimed material; its disposal
accessibility; and scrap volumes. These variables are
"interdependent," he said, with all three necessary for a
"realistic" recycling system to be implemented.
Kaskel
noted that GE is engaged in a marketing pull strategy that analyzes
the potential for recycled thermoplastics, thus "ensuring the best
chance of making a profit" when reclaiming a material.
"But," he qualified, "favorable economics must exist to
cover the costs of developing new technologies required for the recycling
of engineered thermoplastics."
GE
has learned that recycling is more than input, value-add, and output,
Kaskel said. A closer examination has revealed that by first identifying
markets, or material requirements, products can be developed to meet a
prescribed need. As an example, Kaskel said that the automotive
aftermarket requires thermoplastics, but the market is reluctant to pay
for tight material specifications. To take advantage of this opportunity,
GE has developed special resins from a combination of feedstock sources to
meet performance standards, presumably at a reduced cost to end users.
This same strategy, according to Kaskel, has been successful in developing
secondary markets within the electrical, extrusion, consumer equipment,
and automotive industries.
Kaskel
admitted that this approach will not eliminate landfilling of all
engineered thermoplastics, but he believes it can significantly reduce the
odds of those materials entering the MSW stream. He noted that GE Plastics
is pioneering "environmental marketing" for engineering
thermoplastics, which encompasses:
Design
for Recycling;
materials
compatibility analyses;
new
materials-forming processes for commingled engineered thermoplastics;
application
development; and
market
development.
Recycling
Plastics in Autos
Design
for Recycling was also highlighted by Martin D. Drigotas, senior
development programs manager for E. I. du Pont de Nemours & Co.
(Wilmington, Del.). Drigotas's remarks centered on what he termed
"automotive materials management" and creating "a plan to
manage this opportunity--or problem--depending on your perspective."
With sales of $3 billion to the automotive industry in 1989, Du Pont is a
significant supplier to the industry, Drigotas said, and is thus
interested in promoting plastic auto scrap disposal and recycling.
Drigotas
also discussed what to do with auto shredder fluff, noting that
recycling thermoplastics offers real hope for a partial solution to the
shredder fluff issue." Fluff can be minimized, he said, by first
separating out the usable materials, reprocessing them, and selling them
back into secondary markets, a process Du Pont has in place today. The
company's labs, he explained, have ground up thermoplastic auto parts such
as bumpers, remelted them, and made them into " first-quality plastic
parts."
Drigotas
also reviewed plastic packaging and suggested that efforts in dealing with
the problems of packaging waste disposal might also offer clues in dealing
with durable goods. Joint industry cooperation, such as Du Pont's 1989
joint venture with Waste Management Inc. and the establishment of the
Council for Solid Waste Solutions, will be necessary between groups with
different areas of expertise, he said.
Du
Pont, which focuses its plastic recycling efforts on the post-use
automotive market, recognizes that, as a material supplier, it cannot
answer the automotive recycling challenge alone, Drigotas said. Rather, he
asserted, automakers, parts suppliers, dismantlers, landfill operators,
and consumers must work together to make vehicles "economically
recoverable after their initial use." He identified the elements
required for successful automobile recycling as: materials and parts
identification; Design for Recycling; design for dismantling; and
appropriate and profitable reuse of recovered materials.
Drigotas
also expressed concern about some legislative actions being taken to curb
plastic use. In 1989, he noted, 350 bins were introduced in various state
legislatures that would ban the use of plastics-in some consumer products.
He expects similar measures to be introduced regarding durable plastics in
the next few years, and predicted that the auto industry "has a good
chance of being the next plastics waste battleground after
packaging."
Although
industry problems do exist, Drigotas concluded that plastic recycling
opens up new opportunities for entrepreneurs and existing recyclers to
expand their businesses and promote growth. He said that development costs
must be shared by many partners but that the efforts will be "amply
rewarded with time."
Creating
a Closed-Loop system
Terrance
G. Mohoruk, manager of vinyl recycling for BFGoodrich (Cleveland), spoke
on the need to establish an infrastructure for the recapture of scrap
vinyl. BFGoodrich aims to join businesses together to achieve a
"closed-loop" system of plastic reclamation and reuse, he said.
Mohoruk
focused on industrial vinyl scrap streams, which comprise a
9-billion-pound-per-year market, paying special attention to vinyl scrap
generated by wire and cable choppers. He estimated that domestic wire and
cable choppers generate 750 million pounds of plastics annually, of which
50 percent is believed to be vinyl. This represents a valuable resource,
he remarked, but ongoing sources of quality plastic scrap are needed.
"I'm real good at selling a truckload of virgin resin, " he
conceded, "but I don't know how to get scrap back."
BFGoodrich
plans to reclaim 200 to 300 million pounds annually of plastic scrap from
wire and cable, he said, noting that technology exists to extrude wire
with 100-percent recycled vinyl plastics.
BFGoodrich
is also looking for other sources of vinyl, Mohoruk said, and ReMA members
can play an important part in developing continuous sources of supply.
"I'm not sure about the bottle business for most," he offered,
"but there area lot of other plastics to get involved with." He
recommended that companies specialize in certain plastic scrap.
"Think about what is in your neighborhood, state, or region
first," he advised. "Think also about how to influence your
municipality to fund recycling programs that allow private companies to
get involved."
In
a step toward joint ventures, BFGoodrich has instituted a mutual venture
program to encourage recycling vinyl as a business opportunity. Mohoruk
foresees the day when scrap plastics are as successfully recycled as
all-aluminum beverage cans. However, he cautioned, scrap plastics will
have to pass strict specifications and performance standards just as
aluminum cans do. If successful, Mohoruk predicted a
70-billion-pound-per-year market for 6 4 prime" resins by 2000, with
no distinction between virgin and reprocessed scrap. "All the value will go into the sale of that regenerated plastic," he
predicted, providing the incentive for scrap processors to link up with
resin producers to close the recycling loop.
Exploring
End Uses Through McRecycle
Jeffrey
P. Lawlor, general manager of Haljohn Marketing and Public Relations
(Austin, Texas), spoke about McDonald's Corp.'s McRecycle program,
which encompasses the collection and reprocessing of used polystyrene (PS)
containers and the company's $100-million commitment to purchase products
made from recycled materials. These products will be used, Lawlor said, in
the construction of new restaurants, in the remodeling of old ones, for
packaging materials, and for restaurant supplies. "We'll be using
insulation, landscape timbers, tabletops, countertops, waste containers,
roofing and wallboard, and much more that is recycled material," he
said. Lawlor noted that "an end-user marketplace needs to be
well-established before any recycling program can be successful," and
McDonald's believes its McRecycle program will allow it to be a
significant end-use market for recycled plastics.
Lawlor
urged ReMA members to establish plastic recycling operations and to help
prevent local and state governments from taking on "ban plastic"
mentalities. McDonald's has fought 500 bans on plastics, he said. On a
more positive note, Lawlor remarked that the passage of mandatory plastic
labeling or coding requirements, found in approximately 25 states, will
make plastic separation easier and, thus, less costly to scrap processors.
Lawlor
urged plastic manufacturers and recyclers to develop rapport with local
McDonald's officials, using the company as a sales outlet as well as a
source of raw materials. There are about 65 McDonald's administrative
offices around the country and approximately 40 employ an environmental
affairs coordinator who can answer questions and concerns regarding PS
foam recycling.
(Information
about McDonald's McRecycle program can be obtained by calling
800/453-1000.)
The
Season for Plastic Recycling
As
comoderator Marty Forman pointed out, "The time for wholesale
landfilling of plastic scrap in this country is past." He reminded
scrap industry members that they are in the right place at the right time
with "absolutely the right skills and experience" to address
solid waste problems--and turn them into recycling opportunities.
"Perhaps the most important thing to note," he said, "is
that plastic scrap is not waste at all, it's just another commodity."
Borrowing
from Ecclesiastes, Forman concluded: To every thing there is a season, but
"what is the season for plastic recycling? It's early spring. What
time is it? It's time for planting. What's the weather forecast? Hot.
What's the harvest going to be like? Rich."
[SIDEBAR]
Eliminating
Contamination Is Vital to Success
Quality
control of plastic scrap is one of the keys to plastic recycling,
according to speakers at ISRIs first Plastics Seminar, which
immediately preceded the roundtable.
Unlike
the metal and paper recycling industries, in which some contamination may
reduce scrap value but can often tolerated, in the scrap plastic
business, said David J. Kaplan, Maine Plastics Inc. (North Chicago,
Ill.), a little contamination is like being a little bit
pregnant. In fact, according to one of the seminars moderators,
Marty Forman, a load of 10,000 bottles made of one type of plastic could
be made worthless by the inclusion of just 1 bottle made of another
plastic.
Because
of this potential for problems, Forman added, many plastic scrap
processors and consumers will buy only whole plastic scrap. Although baled
plastics are acceptable, he said, its difficult to assure the quality
of flaked or ground plastics.
Identifying
different types of plastics may be aided by recent developments of
automated systems that sort materials through the use of reflector light
and X rays, according to Michael M. Fisher, Council for Solid Waste
Solutions (Washington, D.C.). However, said Gary Thompson, MA Industries
Inc. (Peachtree City, Ga.), while such automated systems look
promising, personal inspection is still necessary.
Also
speaking at the seminar were the following:
Comoderator
Larry Sax, who suggested that, to offset processing costs and low values,
scrap processors should charge a tipping fee based on avoided
landfill costs to handle postconsumer plastics;
Gail
Mason, Peltz Corp. (Milwaukee), who discussed strategies for working with
municipalities on plastics, noting that handling plastics puts you in a
position to handle municipalities other needs;
Thomas
M. Mulligan, Superwood International Ltd. (Wicklow, Ireland), who
described his companys process for manufacturing plastic lumber
and declared, it should be the goal of every processor to make its own
products; and